Employment Law, Part I
By Lance Winslow - 1/4/2008
Just how serious is employment law to the small businessperson? Very serious and let me tell you a true story; a horror story, which will make you think about just how serious these issues can be. In San Antonio TX one of our wash trucks was driving down the road and a border Patrol Officer passed t... Innovation Management - idea selection and valuation issues
By Kal Bishop - 1/4/2008
Innovation is different and distinct from creativity in that it is idea selection, development and commercialisation as opposed to creativity, which is problem identification and idea generation. The core issue with innovation management is, therefore, how to select those ideas that are most likely ... Buy A Business With This Secret And Making Money Will Be As Easy As Taking Candy From A Baby
By Art Hamel - 1/4/2008
One of the best things you can ever do for a business you buy is keep the original owner on board, and running things exactly as he was before.
The only question is, if an owner does stay on, what do you offer him as far as salary, benefits, stock, etc?
Well, I don?t know what the per... Customer Satisfaction Tip: Shame Them Into Giving You Good Service!
By Dr. Gary S. Goodman - 1/4/2008
Along with a small, unruly crowd of customers, I was waiting around a department store?s checkout area that looked as if it had been impacted by a neutron bomb. As you may know, a neutron bomb leaves buildings and furnishings intact, eliminating only humans. We were alone. We couldn?t see a clerk or... Permanent Relief for Small Businesses Harmed by Hurricanes is Available Now
By Paul Buisson - 1/4/2008
Businesses in Texas, Louisiana, Mississippi, Alabama, Florida and the Carolinas have been harmed or destroyed by recent hurricanes. Many suppliers and service vendors for these businesses have overcome great obstacles to keep their operations going. Businesses that rely on these support vendors w... Foreign Language Learning For Business Success
By Frank Jones - 1/4/2008
If you understand a language then you will understand to a large extent the culture that goes with it, and if you understand the culture you will pick up on subtleties that you might otherwise miss. In any negotiation or business relationship the more you understand about the needs and wants of the ... Stress Management: My Favorite Change Technique
By Jeff Herring - 1/4/2008
Hypnosis is a term that brings up a variety of images: of people sleepwalking, stage shows with people doing odd things or a man with a thick German accent, saying, "You are getting very sleepy ..." Thanks to talk shows, it also brings up fears about repressed memories and painful accusations. Altho... Sell Multiple Products Through a Single ClickBank Account
By Tim Coulter - 1/4/2008
A ClickBank merchant account allows you to define and sell up to 50 separate products. If you have more than one product in your range, it makes sense to sell them from a shared ClickBank account. Here are three good reasons why: - Every active ClickBank account incurs a setup fee of $49.95. ...
People Accusing You of Sending sp*am? Five Email Marketer Must Know Tips
By Radhika Venkata - 1/4/2008
People tend to forget their subscriptions. Sometimes they don`t
even know why they subscribed to your newsletter. Especially if the
person is seeking for information, he/she will subscribe to every
ezine or ecourse that will come across their search. They don`t
remember it after a while. If you ... Career in the Toilet?
By Teena Rose - 1/4/2008
Individuals not within their target career field may feel insecure, doubtful, or maybe even ashamed of their current job title. Career changers make up a large portion of the job-searching population. Although people (in general) are ?creatures of habit,? they thrive for change ? especially when u... Photography Business: Taking Baby Photos - for Professionals & Families
By Roy Barker - 1/4/2008
Babies make the best and the worst subjects to photograph. They are the best for two reasons, people are more tolerant at looking at baby photos, as well as the fact that babies are not aware their image is being captured, and therefore they do not tend to put on the ?camera face? so typically used ... Is Your Business Healthy?
By Kevin Stirtz - 1/4/2008
Most business owners I work with want to grow their businesses. I guess this probably applies to most businesses in general. But growth for the sake of growth alone is not always healthy for a business or its people. I?ve always believed a business should strive to be healthy rather than focus just ... Is Man`s Next Step Like A Can of Potted Meat?
By Dr. Rita Louise - 1/4/2008
Is it the dawning of the Age of Aquarius? For years, predictions have indicated that humanity is readying itself for a golden age, a so called new age that is right around the corner just waiting to roll in. According to these forecasts, the air we breath will be clean and our environment pure. H... Take Charge of Your Job Search: 12 Steps to Success
By Michelle L. Casto - 1/4/2008
Despite what many people may say, a job search does not have to be an unpleasant experience. There are those people who choose to take charge of the process, who actually find the process to be very rewarding and stimulating. Conducting a job search is in many ways a self discovery process and an op... How to Test a Keyword for Success!
By Lil Waldner - 1/4/2008
Finding the successful keywords is crucial in order to get not only a lot but the right quality of traffic to the website. Attractive Keywords are important for both: search engine optimization and CPC campaigns. It is a process of trial and errors and this work needs a lot of dedication. People use... Marketing to the Affluent - with Wine
By Leon Altman - 1/4/2008
With its association to an affluent, sophisticated lifestyle, wine can make a good accompaniment when marketing to an affluent audience. However, I am not talking here about ordering expensive wine at a client diner. Wine can be used more creatively and productively to connect to this target audienc... Six Indispensable Benefits of In ? Service Training for Your Business
By Larry M. Lynch - 1/4/2008
In growing your business you may be looking in many directions for stimulus, ideas and pathways for development. But have you considered looking inward? If you have a small (SBE) to medium-sized company (SME), INSET or In-Service Training can provide for both immediate and long-term benefits for you... Don`t Get Caught In The Security Trap
By Ramon Greenwood - 1/4/2008
The day you begin to think of your job in terms of the security versus the
opportunities it provides is the day you start to put the brakes on building your career. Time was when a young person entering the workforce could reasonably assume he
was signing a lifetime security covenant with his empl... Why Are Customers So Indecisive?
By Sean D`Souza - 1/4/2008
Do you know why your customer won?t buy? You?ve given her the best price, possibly even the best options. Yet she fidgets. Maybe, maybe not, she ponders. You stand by the wayside and sweat, praying the sale will go through. Then almost inexplicably, it slips out of your hands, and you don?t even kno... Radical Creativity from Incremental Creativity ? large movements from small changes
By Kal Bishop - 1/4/2008
Positive radical movement is the holy grail of nearly every decision maker. Every CEO wants to radically shift his profit and loss statement into the black, every inventor yearns to find the next killer gadget and every screenwriter wants to make the next significant leap in film. Radical creativity... Handling Customer Complaints
By Luana Emmons - 1/4/2008
Even the best business will receive an occasional customer complaint. Knowing how to resolve these complaints will help you gain loyal customers who will then refer others to your business. Here are some important tips. 1. Listen carefully to the customer and gather as much information as possible. ... How To Get Someone Else To Pitch Your Wares, And Why This Is Often A Good Idea
By Craig Garber - 1/4/2008
Yesterday we talked about using the right "voice" in your
sales letter. Meaning, who should actually be doing the selling? Most people sell themselves, but as you discovered, there
are some inherent problems with doing this. Writing a sales letter in someone else`s voice is another
technique that... The Great Direct Marketing Conundrum
By Daegan Smith - 1/4/2008
Many a home business owner has spent sleepless nights thinking of ways to turn his venture into a higher profit-making unit and build it to be his primary source of income. This is never easy for a home business because most start-ups face initial lack of money and cash flows. A small cash strapped ... Are You Playing Checkers or Chess As A Leader?
By Kreg Enderson - 1/4/2008
Simple Ways To Improve Your Team?s Performance If you are a leader trying to create a positive work environment, hold off on buying posters and new carpet for your work area and take look in the mirror. Did you know that 70% of how your team members feel while being at work comes from you, the lead... At-ti-tude, n
By Virden Thornton - 1/4/2008
At-ti-tude, n. One of Webster`s dictionaries describes the word attitude as: a mental position; the feeling one has for oneself. Your attitudes are mindsets?or points of view based on what you believe to be true about life, other people and yourself. The $elling Edge®, Inc. has taught thousands of s... Vacuuming for Health
By Steve Hanson - 1/4/2008
One of the most important maintenance tasks of any cleaning program is vacuuming. Besides making a building look cleaner, proper vacuuming keeps a building "healthy". Floors, whether they are carpeted or hard floors, are the largest horizontal surface in any building. As floors are the low point, t... Brochures that Generate Sales Leads (and How to Write Them)
By Alan Sharpe - 1/4/2008
One rule in direct mail is that your letter sells your offer and your brochure sells what you?re selling. For example, let?s say you mail a classic direct mail package to generate sales leads for your enterprise software product. Your classic package will consist of a #10 mailing envelope, a sales l... The Earning Power of Good Content and Good Links
By Joel Comm - 1/4/2008
I?m always talking about the different strategies that publishers can use to get more people to click their ads. And I?m always saying that there?s one bottom line to all of those strategies: blending the ads into the page so that they look like part of the content... and not something served by som... The 8 Archetypes of the New-Age Manager
By Eric Garner - 1/4/2008
If you?re a manager working in a business that wants to become successful in the 21st century, then you need to embrace the 8 archetypal roles of the New-Age Manager. 1. Prophet. The new-age manager stands out from others by their ability to see possibilities that others don?t see. He or she doesn?t... Gic Number For Writing Sales Letters
By Matthew Cobb - 1/4/2008
When I write sales letters for my clients, one rule I always start with is The Rule of 7. I learned about The Rule of 7 from one of my good friends who once ran for political office. In his campaign, he made certain that his name appeared seven times in all of his radio spots. Why? Because that?s ge... What Does Your Business Card Say?
By Mike McDaniel - 1/4/2008
Business cards are the most underutilized and
misunderstood marketing tool in business. Many
people spend the bucks for cards and don`t make an
effort to get them into the hands of those who can
hire them or buy from them. Everyday people throw away stacks of undelivered
business cards. Money down t... Top 3 Reasons Why Your Headlines Fail
By George Dodge - 1/4/2008
Many professional copywriters estimate that the headline contributes to 80% or more of the success of any ad, article, or sales letter.
One direct marketing expert goes so far as to credit the headline with 100% of the success or failure of any ad or sales letter, because if the headline fails... Distance Learning: Balancing Your Education and Busy Lifestyle
By Angela Williams - 1/4/2008
Distance Learning is a priority for most who have already set their lives out in one way or another in that their responsibilities have been laid out, and in quite a few cases, would not allow for regular College schedules. This is taken into consideration when looking for a place to study, and thi... Could a Book About Your Company be Worth $1.7 Billion? Building Value Through Publishing
By Ray Robinson - 1/4/2008
"Berkshire Hathaway (NYSE: BRK.A) to purchase Clayton Homes for $12.50 in cash per share. Deal worth $1.7 Billion." From an article in the Knoxville News Sentinel -- a University of Tennessee professor sent Warren Buffett the self-published autobiography of James Clayton as a gift. Less than ... Managers: Do You Trust Your PR?
By Robert A. Kelly - 1/4/2008
You can if, as a business, non-profit or association
manager, you can honestly say you are doing something
positive about the behaviors of those important external
audiences of yours that most affect your department,
group, division or subsidiary. And particularly so when you persuade those key ou... Advertising on a Budget -- Part 1: Using Print to Drive Traffic Online
By Michele Pariza Wacek - 1/4/2008
This is the first article of a three-part series. I decided to try
something a little different and illustrate the marketing
challenges of a small business. I`m using one of my clients,
PrescottWeddings.com (you can read more about PWC,
including a testimonial from the owner of PWC, on my Web
s... Study More Effectively
By Royane Real - 1/4/2008
If you are studying for an exam or if you need to learn some material for a presentation, you may be wondering how early you should start to study, and how often you should review the material in order to remember it. Is it best to study large chunks of the information at a time, or should you try t... Is a CAREER Change Needed at YOUR House?
By Don Monteith - 1/4/2008
Are you happy where you are today? The number of folks who appear completely happy in their present career seems very low from all that I read across the news -- TV; newspapers; magazines, Internet websites, etc. Maybe it`s just a temporary thing. Instant gratification is more the norm today than ... Lesson 61 - When Does Aggressiveness Turn Into Annoyance?
By Melvin Murphy - 1/4/2008
The Story When attending conferences, conventions, or private events, it?s guaranteed that you will talk with many people, especially those sitting at your table. Perhaps you may talk with someone you haven?t met before. Some time ago, while in attendance at an event, I was introduced to an insura... You`re Ready To Sell-But is Your Business?
By Don Beezley - 1/4/2008
Proper preparation for the sale of your business is one of the most important things you can do. If you were selling your car, you`d probably vacuum the inside and wash and polish the outside in the hope of selling it faster, or getting a few hundred dollars more-or both. In a competitive business ... Love Your Job!
By Eklavya Shekhar - 1/4/2008
" If you can`t be in the job you love? Love the job you`re in (or the way you do it) " Friends ! loving your job is an extremely useful tip for reducing tension from life :- Love your job. I know that not everybody among us is fortunate enough to have a job of his/her liking. We all are living in a ... Your Salary: What Are You Worth?
By David Richter - 1/4/2008
Why is it a good idea to determine your worth? Whether you plan to stay at your current job or seek employment elsewhere, your assessment of your worth can become a bargaining chip should you choose to negotiate for higher compensation. It?s a reference point on your way to improving not only your... What is a RAW File?
By Eric Hartwell - 1/4/2008
You will hear of people talk about ?RAW? files. What are they and what use are they to you? With film, when you take the photo, the basic image detail is contained on the negative. It is in its original format but can be manipulated afterwards. With digital imaging, the camera itself can manipulate ... Why Your Ads Aren?t Working
By Claire Cunningham - 1/4/2008
The president of a manufacturing company recently asked me, ?Why isn?t my advertising working?? Have you ever been asked this question? Have you ever asked it yourself? Like most marketing communications questions there are no simple answers. After all, communication is a high level activity. Th... Innovation Management: The Hype Cycle
By Kal Bishop - 1/4/2008
Creativity can be defined as problem identification and idea generation whilst innovation can be defined as idea selection, development and commercialisation. There are distinct processes that enhance problem identification and idea generation and, similarly, distinct processes that enhance idea sel... How To Motivate Your Staff?
By Christoph Puetz - 2/3/2007
As a business owner, you face the important challenge of getting the most from your employees. Perhaps you have a staff that already feels overworked and depressed. This can have significant consequences in regards to quality of service for your business. A loss in quality will eventually result in ... Issue Management Methodology for Tracking Project Issues
By Grant Murray - 1/31/2007
1. What is an Issue?
An issue is an incident, circumstance, problem or inquiry that affects or potentially affects the timely delivery of the project, product or service, it may also impact the quality of deliverables and the cost of production.
Some projects are ongoing and the definition of an... Who Else Got a Bad Diamond Deal? Here`s How YOU Prevent It
By Joel Bleurocque - 1/24/2007
Diamonds are a girl`s best friend. Well, they`re also a jewelers best friend, because these little stones are the most valuable minerals in the world. Valuable, yet everyone has trouble when buying a diamond because it`s so hard to get a good estimate of what a fair price would be. If that`s you, th... The Four Laws Of Leadership (Part Two)
By Brent Filson - 1/18/2007
In Part One, I described the laws of motivation. In Part Two, I`ll examine the laws in more detail.
Law 1. Motivation is physical action. Motivation isn`t about what people think or feel but about what they physically do. In leadership, you should understand the difference between inspiration an... New Years` Resolutions for Your Business
By Jan B. King - 2/3/2006
You can meet your goals for your business this year. Consider these resolutions as ten steps to your success in 2005.
1. Develop a business plan or strategic plan. You won`t get where you`re going unless you know where you want to be and let your employees know as well.
2. Constantly Promote Yo...
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