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What`s In a Business Card?
By Indra Books


Article by www.customdecalsandstickers.com - Printed Decals, Signs, Bumper Stickers, Labels, School Products, and more Customized Decals


Over the years as I have attended trade shows, networking meetings, chamber events and more; I have noticed a few things about the successful and the not so successful. First of all, do you have a business card?

If you belong to a large corporation, you were probably issued business cards as a matter of course, almost as if it was a company perk. If you are in a small or home-based business, chances are you, personally, made the effort to get business cards, which entailed design, print and distribution. So if you went to all of the trouble of acquiring them, you should use them to your advantage. Here are a few tried and true rules for marketing with your card.

1. Never leeave home without the cards. I have stopped for coffee already and had someone ask me for a card because they saw my car sign as I pulled into the local coffee shop lot. If you want people to discredit you as a businessperson, all you have to do is say "Oh sorry I forgot my cards today." I have even been to trade shows and fellow exhibitors were walking around without cards. You have not only lost an immediate opportunity to market your business, but you look like an amateur who doesn`t deserve the business.

2. Is the information correct? The reality is that sometimes we change our contact information. If you know that there will be changes in the near future, then limit the number of cards you have printed. Do not, scribble out and hand write information on your card. Back to "Can anyone say amateur?" I said that to someone once and his reply was, "yes but business cards are expensive." That says two things to me: 1) he didn`t shop around for a good priice and 2) AMATEUR! The idea is to attract business not scare it away.

3. Does the card say what you want it to say? What message are you trying to get across? When designing a business card, think about the placement of information on the card. Is the key information in a prominent place on the card? Does the design work with the rest of your company image? Your business card should be an extension of your company just like your logo, stationery, checks, signage, website and more. They should all get across the same message and design.

4. Can prospective clients contact you easily with the information provided on your card? This is a big one!

Is your website up to date?
Do you check your email at least once a day? (and respond!)
Is your email address professional (not mycompany@genericfreeemail.com)
Is your voice mail message clear, concise and professional?

In this day of technology everyone assumes you

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For more information about this article and/or the author visit http://www.onthego4u.net


Acrylic Signs - Acrylic Signs
...e can contribute greatly to portraying a professional reputation for that firm. The style of the acrylic signs can vary hugely in a number of different aspects. The signs can be created with different thicknesses, can be cut to any shape and made in any colour, there may even be the possibility of performing a colour matching service. acrylic signs can have a variety of finishes; they can be backed with full images or have a white or frosted etch. A choice of wall studs may be available to mount the signs and complete that professional appearance. There are a number of different uses for acrylic signs, not only can they display the name or logo of a company, they can also display directions, for example, around a large office building. The valuable impression acrylic signs give off or the useful information they present ar...
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Secure Disposal - Secure Disposal
...e got rid of by secure disposal . secure disposal is really important because if certain things are left lying around they can cause disease and, perhaps even death. One thing that is really necessary to ensure secure disposal of is used syringes. We have all heard of all the terrible diseases that can be caught from used syringes such as hepatitis and aids. However, this is one are where they are all disposed of very safely. However, out in the environment, such precautions can not be adhered to in the same way. As she tells me, often injecting drug users will leave their needles lying around in the street and in parks and that is where the real danger lies. As she said, often these people will be carrying disease and, because they leave their detritus lying around often in places wh...
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Hose Reels - Hose Reels
...lawns and plants. Households throughout the World use hose reels to water prized shrubs and for numerous other reasons as well, including car washing, window cleaning and path maintenance. Garden hose reels can be purchased from various retailers such as garden centres, supermarkets, hardware stores and car accessory shops. With a variety of leading manufacturers such as Hozelock it`s easy to find hose reels that can keep gardens in fine condition. Not only do hose reels benefit gardens though, they have beneficial properties that can help in the workplace setting. Numerous industries use hose reels successfully to help their businesses run smoothly. Industries such as dairy produce, meat preparation and breweries all use hose reels on a regular basis. Similarly chemical works, constr...
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Water Jet Machines - Water Jet Machines
...achines you should invest in for the future. Having looked at numerous options one clear candidate seems to stand out from the rest. The modern ranges of WARDjet water cutting machines are simply head and shoulders above other types of machinery. Manufactured in Ohio, these mighty machines are setting new standards in the water jet cutting industry. If you want automated solutions and a platform that is capable of numerous applications the WARDjet system is the ideal machine for your needs. How many water jet machines can provide you with the ability to mark a part, cut a hole, tap a thread into the same hole and then wash, dry and rotate the part in readiness for an attachment to be fitted? This one-stop platform has these kinds of capabilities plus a while lot more. If you are looking for cutting-edge machine...
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Cheap Leaflets - Cheap Leaflets
...ave a business, especially a new one it is very important to advertise products and services as much as possible. It is one of the best ways to let potential customers know what you can offer and where they can find you. The problem is that many businesses often have several costs and do not have much of a budget available for advertising. Many forms of advertising are very expensive, television and national newspaper adverts especially. One effective form of advertising that won`t break the bank is leaflets. Litho and digital printer services can often produce Cheap Leafletsthat can be delivered around the local area at a reasonable cost. Cheap Leafletscan look anything but cheap, they are printed in full colour on A4 or A5 paper and can even be printed on both sides. Cheap Leafletscan even be ordered on the internet and delivered to a business`s door for free. When ordering o...
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Pop Up Banners - Pop Up Banners
...ck and convenient way to advertise your business, special event or product. These banners will ensure maximum exposure of your brand, logo or important message with minimum fuss or effort. They are perfect for use outdoors, at sporting events like golf days, and just as useful indoors too at exhibitions for example. Pop up banners have many advantages over more traditional vinyl and PVC banners. The pop up design banners are much quicker and simpler to put up and have the advantage of being lightweight, durable and even weatherproof. Once you have ordered your custom made banner there is no further thought needed apart from where you are going to use it. They are easy to store as well as use and will last you a long time if looked after. You can find Pop up banners easily on line and you can have total control over the design or if you need a little assistance jus...
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Employees Pay - Employees Pay
...a variety of reasons it could be for a new challenge or for better pay. Negotiations are often entered into when it comes to the employees pay and some people are better at negotiating than others. If you have been offered a new job recently and are weighing up the financial package that comes with it would you feel confident with any negotiations that were to take place? If not you can always receive help in this area to increase the value of your original package. Consultants can be brought in who can analyse your existing package and compare it to the new offer that is on the table. Once the analysis has taken place a negation guide can be provided to increase the value of the new package. The consultants have helped to increase employees pay many times and they work with clients in all industry sectors. The prospect of working at a new...
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Fraud Solicitors - Fraud Solicitors
...selves in this unlucky situation will need to find the best types of fraud solicitors. Help isn`t too far away for those unlucky people who are subject of investigation in Greater Manchester or Cheshire. They can contact a local team of fraud solicitorswho have been representing clients since 1993. In this time they have successfully helped numerous people who have been charged with a variety of offences. Accusations of commercial fraud might have been made or VAT and Duty fraud might be being investigated. If found guilty jail sentences could follow yet with the help of the fraud solicitorsit shouldn`t get to this stage. Plenty of previous clients have used the skills and the experience of the specialist solicitors when they have found themselves under investigation. Commercial fraud can take many guise...
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Sea Freight Imports - Sea Freight Imports
...fright import specialists who can provide cost effective solutions to the entire process. Problems faced with customs clearance and customs inspection can soon become minor concerns because the sea freight imports can deal with such formalities. Theyâ??ll ensure that all the right documentation is completed and they will be able to bring in sea freight imports from the Far East and the Americas, or China if thatâ??s where the goods are based. You might want to bring unusually large cargos from overseas and this can be handled with special types of shipments. The sea freight imports will be totally secure during their travels and once they reach the UK they will be speed through the customs procedure. This is possible due to detailed identification and documentation procedures that ensure the cargos...
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Grade Structure Review - Grade Structure Review
...a large insurance firm and, as I am the manager of the secretarial team, I was called into a meeting the other day to discuss a grade structure review for my team. Obviously, as within all large firms, there are different grades within every team. Within my team there are very many different levels that the staff work at, from a clerical assistant right up to the personal assistant to the chairman. However, in the meeting, the human resources felt that it was necessary to have a grade structure review of my department because they did not feel that the staff had enough room to manoeuvre in the pay department. They felt that a grade structure review would enable all members of the team to fulfil their potential without encountering any glass ceilings along the way. They argued, and I agreed with them, that a move such as this would only make the staff m...
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